In the fast-paced and highly-competitive sports nutrition arena, a number of once-niche brands with small but loyal audiences have made the transition to mass-market products thanks to their perceived health, wellbeing and performance benefits.
Of the greatest success stories, greens powder AG1 and protein bar behemoth Grenade have blazed a trail for other specialist supplements…
With sports nutrition supplements moving out of the shadows targeting a small niche audience into a mass market industry worth billions of dollars per year, many UK-based brands have grown exponentially as purveyors of dietary supplements and products.
Of these companies, protein bar manufacturer Grenade has had the biggest impact, and in becoming a widely…
In the competitive world of sports nutrition, Bulk Powders has carved out a significant market share as a one-stop-shop for athletes, bodybuilders, and health conscious fitness enthusiasts wanting quality supplements at affordable prices.
Alongside other industry-disrupting companies in this space, such as Grenade, which found international success with his Carb Kills protein bars, Athletic Greens…
From elite sportspeople and weekend warriors and anyone wanting to improve their powers of athletic performance, creatine monohydrate has long taken centre stage in daily sports nutrition supplement stacks. Traditionally creatine, like many dietary supplements including greens powders like AG1, were only available in powdered or capsule form.
But creatine, like iron, has recently…
Dr Stacy Sims, PhD Dr Stacy Sims, PhD, is an exercise physiologist and nutrition scientist who aims to revolutionise exercise nutrition and performance for women. She has published more than 70 peer-reviewed papers, and authored female-focused performance optimisation books, Roar, and Next Level, which challenge the existing dogma around exercise, nutrition, and health for women.…
In the quest for peak physical condition, enhanced mental health and cognitive function, and an endless supply of Instagram-friendly video content, ice baths have surged in popularity over the last couple of years, championed by everyone from world-champion athletes to wellness gurus to your least-favourite influencer.
Despite its now near ubiquitous presence on social media,…