Andrew Herr Andrew Herr is the founder and CEO of performance concierge service Fount and a leader in human performance optimisation. He has worked with elite athletes and the US military, where he spearheaded groundbreaking biotech and human performance studies. Follow him on X. Visit fount.bio.
Super-soliders and elite civilians are coming
Human enhancement technologies…
Dr Sam Decombel Dr Sam Decombel is a co-founder and CEO of FitnessGenes, a direct-to-consumer DNA testing company and leader in the analysis of genetic and environmental data regarding fitness and nutrition. She lives in Birmingham, England. Follow her on X. Visit fitnessgenes.com.
Dr Sam Decombel: We need more female CEOs
The role of the…
Joe Wicks MBE Joe Wicks MBE, also known as The Body Coach, is one of the UK’s most high-profile social media personalities and a best-selling health and fitness author, having sold more than 3 million books. He rose to national prominence in 2020 by helping the nation get through the COVID-19 pandemic with his free…
James Haskell James Haskell is a former international rugby union player who made 77 appearances for England between 2007 and 2019, and represented the British and Irish Lions on the 2017 tour to New Zealand. He spent the majority of his club career at London Wasps, making 210 appearances in two spells between 2002-2009 and…
Dr Stacy Sims, PhD Dr Stacy Sims, PhD, is an exercise physiologist and nutrition scientist who aims to revolutionise exercise nutrition and performance for women. She has published more than 70 peer-reviewed papers, and authored female-focused performance optimisation books, Roar, and Next Level, which challenge the existing dogma around exercise, nutrition, and health for women.…
Thanks to Instagram, it’s easy to assume that the entire world is training all-out, all the time, and that if you don’t give your max every time you lace up your trainers then what’s the point of even bothering.
In this high-intensity world, with everyone posting their latest and toughest CrossFit, Peloton or Hyrox workout,…
Picture an arena in which endurance meets strength, speed intersects with strategy, and mental fortitude is as crucial as physical prowess.
Welcome to the world of Hyrox, the fitness competition designed for everyone - athletes and amateurs alike - looking to push their limits and set new benchmarks for their physical prowess and mental toughness.…
VO2 max is the pinnacle of what the human body can achieve in terms of aerobic output. So elite athletes care a great deal about their VO2 max score - but should you?
Yes, and with very good reason. VO2 max isn’t just of concern to world class performers; it’s a crucial indicator of your…
Jaz Ampaw-Farr Jaz Ampaw-Farr is an award-winning motivational speaker and leadership, resilience, wellbeing and diversity coach. She is a former literacy advisor and stand-up comedian, and appeared as a candidate in series nine of the BBC’s The Apprentice. Her book Because of You, This is Me, which celebrates the vital role educators have in instilling…
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