A new type of athletic competition that merges the intensity of functional fitness with the endurance demands of a marathon has taken the training world by storm.
Welcome to Hyrox, the ultimate test of strength, stamina, and grit. As more fitness enthusiasts seek new ways to challenge themselves, Hyrox has emerged as a popular event…
You walk into the darkened room illuminated only by flashing neon lights. The rapid thump of the music beats in time with you heart. The air crackles with adrenaline and anticipation.
Out of nowhere a voice screams out of the speakers that you had better be ready for the time of your life. There’s no…
Steven Rinaldi Steven Rinaldi is the founder and CEO of PRIMAL STRENGTH, a designer and manufacturer of high-end and innovative weight training equipment for both commercial and residential gyms, and one of the UK's fastest growing fitness companies. Visit primalstrength.com.
Build a fitness business from strength to strength
For Steven Rinaldi, the path to becoming…
From early morning joggers to dedicated gym enthusiasts, the quest for optimal health and peak performance is more popular than ever. This surge in interest has fueled the rapid growth of sports nutrition companies, each vying to provide the best supplements and health products to help people optimise their health, wellbeing, physiques and performance. …
Imagine you’re rushing through your morning, trying to squeeze in a workout before heading to the office. You know the importance of protein in muscle recovery and overall health, but preparing a protein-rich meal seems impossible with your schedule. Enter UFIT, a company offering high-protein foods, drinks, and snacks designed to fit seamlessly into your…
Before we dive into this article on everything you need to know about rucking, we apologise in advance for any unfortunate typos: the “r” and “f” on a keyboard are a little too close for comfort.
Right, rucking is a simple yet highly effective form of exercise that has gained rapid popularity among fitness enthusiasts…
Mike Weeks Mike Weeks is a climber, coach, organic farmer, and co-author of Resilience by Design: How to Survive and Thrive in a Complex and Turbulent World with Ian Snape. He lives in Bali. Follow him on Instagram and X. Visit natureworks.tv.
You choose how you respond to stress
You get to choose how…
Healthy snacks are a big business and the market for high-protein, all-natural and other types of performance or wellbeing-boosting drinks, bars and gels shows no sign of slowing down in terms of growth, innovation and product range.
Alongside big brands making snacks with bold health claims, such as Grenade protein bars, Bulk Powders whey protein…
For both elite athletes and amateur enthusiasts, heart-rate workouts have become one of the most popular training tools to boost short-distance speed, long-distance endurance and improve peak performance and overall wellness and longevity by boosting important cardiovascular health biomarkers such as resting heart rate, heart-rate variability (HRV) and VO2 Max.
Heart-rate training involves exercising at…
Jaz Ampaw-Farr Jaz Ampaw-Farr is an award-winning motivational speaker and leadership, resilience, wellbeing and diversity coach. She is a former literacy advisor and stand-up comedian, and appeared as a candidate in series nine of the BBC’s The Apprentice. Her book Because of You, This is Me, which celebrates the vital role educators have in instilling…



