Blog Band - Page 5 of 37

06

Most former IFBB Men's Physique competitors do not talk on the record about why they stopped competing. Steve Cook does. The conversation below, recorded in January 2024, when Cook was…

ByJon Lipsey 0Comments

06

May 2026

TRAINING

The Athletes walking into the Enhanced Games, and the ones who almost did

Most of the athletes who said yes to the Enhanced Games were referred by other athletes who had already said yes. This is one of the things Rick Adams tells…

ByJon Lipsey 0Comments

05

May 2026

HEALTH Vanguard

Inside the Enhanced Games training camp: what happens when you optimise everything at once

Several weeks out from the inaugural Enhanced Games, in a five-star longevity resort on the outskirts of Abu Dhabi, fifty elite athletes are doing something almost no professional in their…

ByJon Lipsey 0Comments

21

Apr 2026

BUSINESS Vanguard

Rick Adams: the Olympic insider leading the Enhanced Games

If you had to design the person you'd want on your side if you were an athlete about to walk into the most scrutinised sporting arenas of the modern era,…

ByJon Lipsey 0Comments

19

Apr 2026

BUSINESS

Why this preventative health investor refuses to wear a smartwatch

The conference is in full swing when Kim Oreskovic admits she doesn't wear a smartwatch. It's the second day of the Health Tech Global Summit in Basel, March 2026, and…

ByJon Lipsey 0Comments

15

Apr 2026

GEAR

Google Prepares Screenless Fitbit Band To Compete With Whoop

Google is preparing to launch a new screenless wearable under its Fitbit brand, entering a category currently defined by Whoop. The device has been teased publicly through athlete partnerships, appearing…

ByJon Lipsey 0Comments

15

Apr 2026

HEALTH Vanguard

Life Biosciences Raises $80m To Advance Cell Reset Therapy

Life Biosciences has raised $80 million in a Series D round to fund the clinical development of its lead therapy, ER-100, and expand its broader platform targeting the biology of…

ByJon Lipsey 0Comments

15

Apr 2026

HEALTH Explainer

What is epigenetic reprogramming and why does it matter?

Epigenetic reprogramming is a biological process that modifies how genes are expressed without altering the underlying DNA sequence, with the goal of restoring cells to a more youthful functional state.…

ByJon Lipsey 0Comments

15

Apr 2026

BUSINESS Vanguard

The Enhanced Games Are Here. Sport Will Never Be the Same.

Five and a half weeks out from the inaugural Enhanced Games, world records are already being broken. Earlier this month Chilean weightlifter Arley Méndez Pérez snatched 182kg in training at…

ByJon Lipsey 0Comments

14

Apr 2026

BUSINESS

Nike exits boutique fitness with closure of Nike Studios

Nike has shut down all of its Nike Studios locations, ending a three-year experiment in branded boutique fitness. Launched in 2023 in partnership with FitLab, the concept combined HIIT, treadmill…

ByJon Lipsey 0Comments

Steve Cook on building a body, walking away, and the cost of optimisation

The Athletes walking into the Enhanced Games, and the ones who almost did

Inside the Enhanced Games training camp: what happens when you optimise everything at once

Rick Adams: the Olympic insider leading the Enhanced Games

Why this preventative health investor refuses to wear a smartwatch

Google Prepares Screenless Fitbit Band To Compete With Whoop

Life Biosciences Raises $80m To Advance Cell Reset Therapy

What is epigenetic reprogramming and why does it matter?

The Enhanced Games Are Here. Sport Will Never Be the Same.

Nike exits boutique fitness with closure of Nike Studios

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