Peloton is expanding its commercial strategy by growing its Precor division, supplying connected fitness equipment directly to gyms, hotels, and multi-family residential spaces.
Precor, which Peloton acquired for $420 million in 2020, has traditionally operated as a commercial equipment manufacturer. The current move involves integrating Peloton’s digital content and connected software into that installed base.…
The fitness industry is undergoing a structural shift.
For decades, gyms were built around isolated equipment—treadmills, bikes, weights—each operating independently, with little connection to user identity, data, or digital services.
That model is being replaced by something closer to a technology platform.
Connected fitness infrastructure refers to a system where physical fitness equipment is integrated…
You walk into the darkened room illuminated only by flashing neon lights. The rapid thump of the music beats in time with you heart. The air crackles with adrenaline and anticipation.
Out of nowhere a voice screams out of the speakers that you had better be ready for the time of your life. There’s no…
Christine D’Ercole Christine D’Ercole is a masters world champion track cyclist, Peloton cycling instructor, motivational coach and public speaker. She lives in Pennsylvania. Follow her on X and Instagram. Visit christinedercole.com.
Christine, you’re a huge advocate of people talking to themselves in a kind and compassionate way. Why do you believe positive self-talk is so…



