VO2 max is the pinnacle of what the human body can achieve in terms of aerobic output. So elite athletes care a great deal about their VO2 max score - but should you?
Yes, and with very good reason. VO2 max isn’t just of concern to world class performers; it’s a crucial indicator of your…
Picture your perfect day dedicated to optimising your health and wellbeing.
Perhaps you start first thing with a dopamine-boosting and life-affirming ice bath, your muscles tingling as the icy water shocks you awake.
After breakfast and a workout that combines strength training with some life-extending Zone 2 cardio, maybe you relax and unwind both body…
In the quest for peak physical condition, enhanced mental health and cognitive function, and an endless supply of Instagram-friendly video content, ice baths have surged in popularity over the last couple of years, championed by everyone from world-champion athletes to wellness gurus to your least-favourite influencer.
Despite its now near ubiquitous presence on social media,…
It’s said you can’t reinvent the wheel, but can you when it's a flywheel.
The Ski Erg machine, invented by world-leading indoor rowing machine company Concept2 in response to skiers mounting its rowers vertically on walls so they could train inside in the off-season, has emerged as one of the most popular and rewarding types…
Ever wondered if there's more to the world of fatty acids beyond the well-known omega-3 and omega-6? Enter omega 7, a lesser-known but equally powerful fatty acid with remarkable health benefits.
Omega 7, particularly palmitoleic acid, is gaining attention for its potential to support metabolic health, heart health, and more. Found in sources like…
Imagine a world where your body could heal itself from debilitating injuries or chronic diseases using its own cells. This isn’t the stuff of science fiction but a rapidly advancing field of medicine known as stem cell therapy.
In recent years, stem cell therapy has moved from the realm of theoretical science into real-world application,…
Magnesium is a vital mineral that plays a crucial role in over 300 biochemical reactions in the body, affecting everything from muscle function and nerve transmission to energy production and bone health.
Yet despite its profound importance, many people do not get enough magnesium from their diets alone. Indeed, approximately 50% of Americans have insufficient…
Imagine stepping into a futuristic chamber, where icy vapour swirls around you, instantly plunging the temperature to an almost unimaginable chill. For a few intense minutes, your body is enveloped in freezing air, triggering a cascade of physiological responses. Welcome to the world of cryotherapy - a cutting-edge thermal treatment rapidly gaining traction among elite…
Ever wondered why turmeric has been dubbed a superfood and how it can benefit your health? Turmeric, a vibrant yellow spice commonly used in Asian cuisine, has gained global recognition for its potential health benefits.
Originating from the root of the Curcuma longa plant, turmeric has been a staple in traditional medicine for centuries. Today,…
Are you interested in a quick and easy way to boost your energy levels, support your heart health, and improve your overall wellbeing? Enter Coenzyme Q10 (CoQ10), a vital compound found in every cell of your body.
CoQ10 is a type of antioxidant that plays a crucial role in producing energy and protecting cells…